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Dec 02 2010 - 07:47 AM
The Ultimate Loyalty Program?
With the holiday shopping system in full swing, here is an interesting piece from BusinessWeek discussing the development of Amazon's Prime membership and the major contribution it is making to overall sales. There may be some lessons for how we bundle and price our various offerings. Please note the "highly systematic" way they set the price for Prime
Posted in: Entrepreneurship|By: Gary Natriello|1388 Reads