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Jun 28 2014 - 03:59 AM
Vegas Diary: Zappos, Lab Love, Ebook Data…
Greetings from the American Library Association Annual Conference in sunny Las Vegas! I got in last night and have been having many adventures. Here are my daily highlights! Zappos: This morning I toured the Zappos headquarters in downtown Vegas. Zappos moved into a new location last year in the former Vegas city hall and their building cuts boldly into the skyline of the low-lying downtown and surrounding desert. Activity on the campus is centered around this municipal-chic pavilion:  photo 78c13696-ae3c-4dfa-a92f-0ee8107ca08b_zps5cbe05cc.jpg Their campus is set up around team-based open plan office areas and a variety of move spaces like coffee shops, patios, and private rooms. (To book these spaces, Zappos even has a Roomer-esque iPad reservation platform!) The tour really centered around the ways they support their famous customer service ethos on the backend, through slow hiring and a very deliberate reward system to scaffold employee growth. Zappos requires all new hires to attend a four-week customer service training program regardless of their eventual placement in the company. This serves to introduce new employees to their most central ideal of “delivering happiness” and, more practically, to ensure that during the busy holiday period, everyone at the company (including CEO Tony Hsieh) can work the phones. While they give employees a lot of freedom to make decisions (one customer services rep told us about her full replacement and refund of an $800 order to a customer that had lost her home in a fire), there is a very established assessment protocol to evaluate employees and this evaluation is done extremely frequently. Evaluation uses a points scale and employees are rated on a few radical things (like how many friends they have from other departments) in addition to more established measures of growth. The team also puts together a culture yearbook every year to share what the experience of working at Zappos means to them. They give this book to new employees and visitors, so it'll be up in the EdLab if you want to take a peek. Reading all the nice team things made me pretty lab-wistful. It was my dream to take a selfie with the famous McCarran Airport loneliness turtle, but I landed in a different terminal, so you'll have to settle for this moving walkway of loneliness:  photo 819ba9de-b403-40b3-905b-d186e6d8609f_zpse4f73a99.png Ebooks!: Today I also had the chance to attend an update on Michael Levine-Clark's research with Ebrary and EBL ebook usage data. He has more robust information about page turns per session and time spent in each session and is working to evaluate patterns of usage based on LC subject area. So far it looks like education titles are a particularly good buy for libraries if we're looking at things like percentage use in subject collection, length of session, and page turns. This session had a very strong Proquest presence and it made me think about how this data is going to inform ebook pricing in the future. Pricing for ebooks seems still to be based on analog measures of quality like publisher and length, but perhaps someday we'll evaluate our titles based on cost per page turn. I'm looking forward to reading the paper, which should be out in August.
Posted in: Library|By: Laura Costello|1131 Reads