Joann and I (in our little UX group of two) regularly employ several User Experience research methods to inform the design process.
Nielsen Norman Group released their version of the different UX methods they use. These are broadly categorized into:
Discover: The discovery stage is when you try to illuminate what you don’t know and better understand what people need. It’s especially important to do discovery activities before making a new product or feature, so you can find out whether it makes sense to do the project at all.
In global education, there is the constant talk of technology as “leveling the playing field.” The instant access to thousands of resources and relatively cheap costs are often cited by NGOs, the private sector and governments as reasons why technology could be the game changer for developing countries. Kenya, already East Africa’s largest economy and as part of its efforts to become a middle income country by 2030, is fast becoming an edtech hub.
One of the unfortunate experiences of online encounters is harassment and abuse from followers and “friends”. According to a recent report by the Data & Society Research Institute and Center for Innovative Public Health Research found that close to 50% of all American have experience some sort of online harassment or abuse. In their report, the researchers broke online harassment into three categories:
- digital harassment (e.g. being called offensive names)
- invasion of privacy (e.g. being hacked or impersonated)
The atmosphere of suspicion and insecurity created by the undermining of truth provides the perfect environment for President Trump’s recent actions on immigration. The American university’s future, indeed its most fundamental reason for being, is imperiled by a government that constructs walls on the Mexican border, restricts Muslim immigrants and denigrates the idea of America as a destination for refugees.
Over the past few weeks I have been working with community activists from the Tayshana "Chicken" Murphy Foundation to organize the Love in the Neighborhood (LION) STEM Fair. The purpose of the fair is to generate interest among adolescents and teenagers from New York City high schools in science, technology, engineering, and mathematics. My goal in this was to connect Columbia students majoring or minoring in Science, Engineering, or Math fields with students from a West Harlem high school.
As we consider improvements to our various applications, we might want to consider some of the points made in the article on journey-driven design. With users relying on a more varied set of devices, including live experience, considering the entire user journey might sensitize us to ways to provide more satisfying interactions.