Add your examples and ideas here!
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George and Luke
Website flair for main TC homepage (Google)
TCRecord discounts (Apple)
Website solely dedicated to the anniversary: events, the people, etc.
Have all living TC presidents (e.g. Fuhrmann, Levine) open the NYSE
Have a red carpet event where attendees have to pay for seat like a fundraiser
Have the empire state building light up in TC colors
Having a video on the biggest board in Times Sq.
TC Auction – famous alumni, Dewey stuff, create your own curriculum
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Kate, Zhou Zhou & Jeffrey:
-Microsoft (potential donors!!!) Tag generated QR codes attached to various resources throughout TC 7 online, present on ads throughout NYC & tied-back to online resources we design with additional contact information to team members.
-Design for All ----> Education for All! Partnership party with Target... Target hosts reading club afterhours at local Kipp schools, events at museums etc. we would get them to throw us a giant birthday party in Central Park! (or here at TC)
-Apple would create unique engraved iPad for donors over $5,000... with exclusive Maxine Greene Quotes.
-Create Maxine Green graffiti that would appear around the various NY boroughs.
-Special suggested reading list on Amazon of TC authors & luminaries. (Also from TCPress & TCR Publications...)
-Posters in big-box stores that highlights TC accomplishments... particularly at stores were wealthy donors will shop.
-Advertise with our "trailer" at movie theaters in wealthy neighborhoods.
-We take TC on the road to the Hamptons... and promote our cause with a booth at the Hamptons Classic Polo match.
-We hold a Steve Van Zandt/Rock & Roll Forever/Scholastic concert in Central Park or Rockefeller Center and all proceeds would go to TC.
-Hold a telethon with celebrities we know answering phones...
-We have a float in the Macy's Day Parade! Giant Maxine Green & Yellow Schoolbus!
-Corporate partnership with Mega Bus that would say take the original "yellow bus" & support TC!
-Barnes & Noble get coupons for discounted by visiting our exhibits... or ed-related books.
-Reality TV show in partnership with MTV (for year of anniversary)! Making the Grade... get on the yellow bus... in the Science Lab with Chris Emdin.
-Donate your technology to support TC!
Jo & Laura:
-Increase branding, special edition logo to reflect 125th anniversary
-24-hour “teach off” with skill share type lectures, donation drive a la PBS
-Publicize old events from the flyer collection in the public affairs office archives, do a throwback event and re-create something we did years ago, costumes encouraged
-Try to get a google doodle a la world’s largest snowflake 125th
-Something with fireworks
-TC colors on the Empire State Building
-Run “backstage” tours of the archives
-Commission the dude that does those awesome sidewalk chalk portraits to do famous TC folks around the neighborhood (http://www.hanisidewalkart.com/4801.html)
Wan and Demetri:
Apple used to celebrate their product's anniversaries, so our idea was to promote what we believe to be TC's popular product, TC Record.
We can show off a gallery of the TC record's covers over the years and try to encourage people to sign up to the site for more.
IBM would write books, hold forums, and exhibits for their 100 year anniversary. They also created a 123 foot digital wall with live data, or a data wall.
TC can try to create a similar data wall (or a big screen tc) with immersive measure-able live data from the college. It can also show information about TC alumni and their history with the college and their present endeavors, and a world map visualized where they are in the world.